COLLEGE ADMISSIONS CASE STUDY: The Evergreen State College

About the client

The Evergreen State College is a small, progressive liberal arts school located in Olympia, WA. Its motto is Omnia Extares, or “let it all hang out.”

About the client

Objectives

Increase enrollment while minimizing travel, marketing, and recruitment costs.

Objectives

Challenges

The school faced reduced state funding and declining yield rates, which created a need for more efficient marketing solutions.

Challenges

Solution

Evergreen partnered with YouVisit to create a virtual campus tour localized for four distinct U.S. regions, which were identified as strategic recruiting areas.

Solution


View the experience

The Evergreen State College’s virtual campus tour helps prospective students evaluate the school’s facilities and determine if the institution is a good fit for them.

Virtual Tour

Get the full results

Download the case study Download the complete case study for detailed results and to find out how Evergreen:

  • Lowered cost/enrolled student
  • Increased engagement (time-on-site) by 3x
  • Boosted yield rate to increase marketing efficiency